Apple Dropping the Ball?
Usually during a product launch, Apple are meticulous. Everything is in its’ place, and everything looks great. However, in the wake of the iPod Touch launch, a product which will literally change the industry forever (trust me), there have been a few mishaps. Very un-Apple-like.
The first problem I came across was when visiting the iPod and iTunes section of the Apple website. This was well after the presentation had finished and I was expecting the new products to be displayed for my pleasure. The following image is what I came across when visiting the page.
Click the image for an un-squashed version. it should, however, be obvious what the mistake is. This has since been corrected, but I really didn’t expect to see it at all. And this wasn’t the only mistake I’ve come across.
There’s a nice video walkthrough on the apple website running through the new iPod Touch. All very well and good except for the Starbucks part, which points you to http://www.apple.com/starbucks for roll out information. Being keen on finding out when this is going to be available in Europe, I quickly rushed over to the url only to find this: –
Not a great start Apple. I’d say you’ve lost a customer, but that would be a blatant lie.
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